Function- Commercial & Customer Insights & Analytics Job family- Data Analyst Purpose of Job The co worker analyzes digital data. Digital data are data which refer to our digital channels, especially or web shop & App and their corresponding data…
Function- Commercial & Customer Insights & Analytics
Job family- Data Analyst
Purpose of Job
The co worker analyzes digital data. Digital data are data which refer to our digital channels, especially or web shop & App and their corresponding data like onsite behavior, customer data & commercial data.
Purpose Of Function
“”The Insight Generators
They Create And Share The Deep Understanding Of
- How our digital business is running
- What of what we do is really working
- How our customers and prospects are doing and feeling
- What we need to focus on next”
Assignments
- Challenge and contribute to commercial decisions based on insights
- Generating insights & optimization suggestions on our digital platforms
- Using data to create narratives and stories to help inform decision-making.
- Writing analyses and distributing or presenting to key stakeholders.
- Identifying business improvement opportunities and efficiencies.
- Cooperate with tech units of Data ware house & web tracking to improve metrics & attributes for reporting
- Reporting with Google data studio and Microstrategy
Knowledge
- The ability to translate complex data into easy-to-understand information
- Ability to communicate across various levels of an organization
- Analytical Thinking and Problem Solving
- Good Business understanding
- Advanced knowledge in analytics and statistical software languages (R or Python)
- Proficient in SQL, data environments (Bigquery, Google Analytics) and data transformation (Python) as well as previous experience with data visualization, storytelling, and reporting (Microstrategy, Tableau, PowerBI)
- Strong experience with Google Analytics, independently driving analytical projects from tracking definition and implementation to analysis of onsite user behavior
Education
A degree in economics, computer science, mathematics or other quantitative studies
Minimum Experience & Required Skills
1-2 Years (4-5 Years for Senior)
Good Reporting, Analysis & data visualization tool skills (e.g. Tableau, Power BI, Microstrategy or google datastudio)
Good Microsoft office knowledge, very good Excel skills