Job Description

Roles & Responsibilities

• Developing, executing, and optimizing cutting-edge digital campaigns from conception to launch
• Working cross-departmentally to align campaign strategies and goals across the organization
• Providing ongoing actionable insights into campaign performance to relevant stakeholders
• Defining, measuring, and evaluating relevant paid media KPIs
• Building out media buys for various ad platforms (Facebook, Google, LinkedIn, marketplace) and overseeing the day-to-day execution of paid media
• Overseeing and managing the overall budget for paid media
• Conducting in-depth keyword and website research, ad grouping and audience targeting
• Maintaining knowledge of industry best practices and new technologies

Skills

• Ideally 3 years of PPC & SMA experience in a similar role, with a proven track record of delivering successful campaigns (in-house or agency)
• Experience in all aspects of paid media including Google Ads, Bing Ads, Display and Paid Social
• Proficiency in Google Analytics & Other Measurement tools
• Ability to analyze and improve results
• Commercial awareness to drive businesses forwards
• Excellent reporting skills with a proactive approach
• A willingness to learn, research, and use initiative
• Ability to work to tight deadlines and deliver results
• Excellent time management skills
• Outstanding organizational skills, attention to detail, and the ability to prioritize
• Work as a team player whilst being able to work on set individual performance goals and KPIs
• Excellent written and verbal communication and literacy skills
• Good command of the English language
• Proactive approach to workload and new ideas